Strategic audio branding transforms how your audience connects with your brand. From sound logos to brand music to product UX audio, our audio branding services align with your brand values and design principles to build consistency and recognition across every touchpoint.
Sonic Brand Strategy
We work closely with brands to define their audio branding strategy creating more holistic, connected audio experiences. Setting a foundation, building trust, and getting alignment takes us into design.
Stakeholder Interviews
We meet with key stakeholders to get alignment on project objectives and internal brand perception.
Competitive I Aspirational Brand Audits
We conduct a thorough analysis of your brand’s sonic positioning, opportunity touchpoints, and that of competitors to ensure success.
Music I Sound Workshops
Our collaborative sound workshops help define emotional tone, musical direction, and audio identity based on your brand’s story and voice.
Sound Guidelines
Once your system is complete, we deliver audio branding guidelines that integrate into your brand book, outlining usage, tone, and application standards across channels.
Sound Branding Logos
We design sound logos that are heard millions of times daily, building brand affinity, recognition, and equity.
Audio logos are evergreen assets. We build flexible variations that adapt to messaging while remaining unmistakably on-brand. Our iterative, collaborative process ensures your sound logo is functional, creative, and aligned with your broader audio branding strategy.
Brand Anthems
We compose custom musical scores for advertising, internal communications, and core brand moments.
Music is a powerful tool in audio branding. Our process ensures that every genre, motif, and instrumentation choice is intentional and narrative-driven. We view music as a key expression point, not just for campaigns, but for a larger brand’s expression and ambition.
Product UX Sound
We create meaningful sound for future facing products – From agricultural technology to automotive to robotics and everywhere in between.
Product sound should be intentionally designed to enhance functionality, boost accessibility while also reflecting core brand values. Creating the right soundscape for your product experience can take it from good to great.
Let’s Create Your Sonic Imprint
CMoore Sound offers full-spectrum audio branding. We shape brand-aligned sonic systems that tell your story and resonate across platforms and experiences.
Contact us to talk about adding sonic branding to your brand toolkit.
Sonic Branding Case Studies
Frequently Asked Questions
What is sonic branding?
Sonic branding is the creation of a brand’s unique sound identity through sonic logos, brand music, and product audio. It helps brands connect emotionally with audiences while ensuring consistent recognition across every touchpoint.
How does CMoore Sound develop a sonic branding strategy?
Each project begins with stakeholder interviews and competitive audits to understand brand perception and opportunities. Through collaborative music and sound workshops, CMoore Sound defines emotional tone and direction before developing complete audio branding systems and usage guidelines.
What makes a good sound logo?
A strong sound logo is short, memorable, and flexible across applications. CMoore Sound builds audio logos that reflect a brand’s values, fit seamle